2006 November 27.11.06

Finding Underserved Niche Market

Resources for Finding an Internet Marketing Niche

Down through the years I have watched many of the students who have taken my class How to Start and Internet Business spend months working on an Internet business and never make dollar one. The mistake that most make is not doing market research at the very beginning to determine whether or not there is anybody searching for the product or service they are contemplating. Introducing a product into a market that is marginal is like pushing water uphill. It can be done but not without lots of money and effort.

“start out in a market that is being underserved”

Why not start out in a market that is being underserved and has desperate for what your going to sell them? This morning one of my students in How to Start and Internet Business posted the following question: “Gary, How do I go about finding out if there is a market for my product?”

Her timing was good as I have been accumulating information for an mini class that I’m contemplating on the topic. So I decided to release some of my research before publication.

Here was my reply:

“

That is Really an Important Question

This is where many new webmasters who dream of earning a living online go wrong. Finding a hungry market is Job 1 at this point. It really doesn’t matter how good the product is . . . if nobody is searching for it, you’re going to be old and gray before somebody buys something from you.

Start by reading this article: http://pubjunction.com/niche-marketing-2-brainstorm-niche-ideas read all five of the articles then use these sources for inspiration and number crunching. Look for niches where there is lots of people searching for something and very few competitors providing it. The bigger the gap between those two issues the bigger the opportunity. When you find a topic then, and only then, start thinking about the product your going to sell.

The simplest way to get a count is: http://inventory.overture.com/d/searchinventory/suggestion/ But other sources for market research on the Internet include:

-Keyword Discovery http://keyworddiscovery.com/

Free trial, more features if you pay

-Wordtracker http://wordtracker.com/

Free trial, more features if you pay -

Word tracker instructions

-Nichebot - http://nichebot.com/

Pulls from multiple sources, good for doing quick research across different analyzers

-dp keyword suggestion http://www.digitalpoint.com/tools/suggestion/

Pulls from wordtracker and overture results

-Adwords external keyword tool https://adwords.google.com/select/KeywordToolExternal

Shows search volume and competition for a given keyword and related keywords.

-Google trends http://www.google.com/trends

-Nichetaxi http://www.nichetaxi.com

-seobook keyword toolhttp://tools.seobook.com/general/keyword/

-Good keywords http://www.goodkeywords.com/

http://www.wickedfire.com/showthread.php?t=3676

http://tools.seobook.com/firefox/seo-for-firefox.html

http://www.seomoz.org/tools/kwtool.php

http://www.wickedfire.com/showthread.php?t=3752

http://www.trendwatching.com/

http://buzz.yahoo.com/buzz_log/

http://buzz.yahoo.com/overall/

http://www.google.co.uk/press/zeitgeist.html

http://www.searchguild.com/cgi-bin/difficulty.pl

http://www.spyfu.com

http://www.colemanbusiness.com/keywordsuggestion/

http://www.supermurahan.com/keyword-tool/research.php

http://www.ask.com/#subject:ask|pg:1

http://lexfn.com/

www.seoprotoolz.com/a_fool_proof_way_to_discover_the_hottest_markets

http://www.seoprotoolz.com/harness_the_power_of_archived_knowledge

http://www.seoprotoolz.com/profitable_niches_in_under_10_minutes

http://www.mistertypo.com/

http://tools.seobook.com/keyword-list/generator.php

http://adlab.msn.com/

http://www.seobook.com/archives/001013.shtml

http://tools.seobook.com/general/keyword/#results

http://www.technobloggie.com/keyword-tool/index.php

http://www.dwoz.com/?pr=50

http://www.stuntdubl.com/2006/01/29/competitive-analysis-tools/

www.keywordlizard.com/index.cfm

http://www.ranks.nl/tools/keyword_combinations.html

http://labs.google.com/sets try to predict other items in the se

Alexa Web Search - Top 500

Amazon.com: Online Shopping for Electronics, Apparel,
Computers, Books, DVDs & more

http://www.amazon.com/gp/earlyadopter/browse.html

Amazon.com Magazine & Newspaper Subscriptions: Entertainment,
sports, fashion, teen, news & travel magazines,
leading newspapers & more

AOL Hot Searches Has Movedd

Barnes*&*Noble.com - Books, Used & Out of Print, Textbooks,
Children’s Books, DVDs, Music, Toys

eBay - New & used electronics, cars, apparel, collectibles,
sporting goods & more at low pricess

http://pages.ebay.com/sellercentral/hotitems.pdf

eBay Pulse: trends, hot picks, cool stuff and popular searches on eBay.com

eHow.com - How To Do (Just About) Everything!

Google Groups

Google News

Google Press Center: Zeitgeist

http://mciu.org/~spjvweb/searchtip.html

Lulu.com - Self Publishing - Free

Movers & Shakers: Democrats and Kazakhstan

Magazines.com Magazine Subscriptions

Mediafinder: The Largest Database of U.S. and Canadian Periodicals

Meetups by Topic - Meetup.com

http://www.mrmagazine.com/home.html

Shopping.com - Shopping made simple

Trendsetters Discussion Forum - Powered by vBulletin

trendwatching.com: Consumer trends and insights from around the world

Yahoo! Buzz Index

Recreation > Hobbies in the Yahoo! Directory

eBay - Seller Central - What’s Hot

The Next Great Bubble Boom - PriceGrabber.com

the Hobby Portal.com - The Best Hobby Sites!

http://www.buzzfeed.com/ a promising place to keep your finger on the pulse

a promising place to keep your finger on the pulsehttp://www.seoprotoolz.com/is_your_niche_deep_enough tool to very quickly explore various knowledge sources in order to assess whether there is enough content

o Amazon’s Best-selling Hardcover Non-fiction

o Amazon’s Best-selling Paperback Non-fiction

o New York Time’s Best-selling Hardcover Non-fiction

o New York Time’s Best-selling Paperback Non-fiction

http://trend.icerocket.com/

Got a question, war story or comment about this topic? “Click on the leave Your Comments” link at the very bottom of this article. Some of my best ideas for future articles come from reading reader comments. I’d love to hear from you!

More on finding niche content
How to Build a Niche Website in 9 Simple Steps
How to become the “Go To” in your niche
Finding what your passionate about
Finding Your Niche, are you frustrated? Sell whats in your brain!

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Tags: Internet Market Research, Finding Nich Markets

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